Strategy and Transformation

We are your strategy partners for developing roadmaps and centering sustainability at the core of your organization.

Our deep maritime industry insight means we can help organizations move beyond fragmented initiatives toward a fully integrated sustainability strategy. 

Our approach connects commercial priorities with environmental and societal factors, mitigating risk and ensuring that sustainability fosters long term resilience for your organization. 

Integrated sustainability strategy

Previous work

2021-2023

Maritime Directorship: Two years supporting Ammonia Energy (AEA)

Context

As the maritime industry explores pathways toward decarbonisation, ammonia has emerged as one of the potential future fuel candidates for shipping. Recognising the growing importance of maritime ammonia, the AEA engaged us as an independent maritime advisor to help connect them with the shipping industry as future collaborators.

Solution

Through two and half years of collaboration, we delivered a broad set of competencies:

  • Strategic development

  • Maritime ammonia informative article writing

  • Development and presentation of maritime ammonia informative webinars

  • Maritime workshop design & facilitation and speaking at AEA conferences

  • Conference speaking representation internationally

  • Research and analysis- Global maritime ammonia projects

  • General representation of the AEA to the maritime industry, including speaking at the International Maritime Organisation


2021

Context

E&S Tankers, a Chemical Tanker company and a joint venture between Essberger and Stolt, reached out to us in 2021 to get some help with sustainability. They wanted to differentiate through sustainability, and explored together with us what such opportunity could look like.

Solution

We delivered a strategic roadmap with a long list of initiatives which included five main sectors; Ocean Health, Energy & Climate, Circular Economy & Green Finance, and People & Community.

Through the engagement with us, they also explored options in the wind-assist market, as we undertook an RFP process for windship technologies, on their behalf.

One key investment following our project, was the employment of a Sustainability Lead.

“FMA have been a crucial part of starting our ESG journey and have been a strong partner for us in navigating new waters”

Jan Eghøj, Managing Director at E&S Tankers

Sustainability roadmap for E&S Tankers


2023

Sustainability roadmap for ‘The North Standard’

Context

The NorthStandard, one of the world’s leading P&I Clubs, needed support to differentiate through a focused sustainability approach that placed sustainability more strategically within the organisation.

They acknowledged the challenge in managing the complexity of maritime sustainability, where there are many regulatory uncertainties and interested stakeholders.

Solution

As a marine mutual, NorthStandard is owned by its members, and thus this project required us to manage a great wealth of varying stakeholder expectations.

We delivered a holistic sustainability roadmap with a long list of prioritised projects and a sustainability report, outlining their sustainability ambition for impact.

Looking for your next strategy partners?

We use an evidence-based approach
We are intellectually rigorous, and rely on facts, analysis, and evidence to guide decisions and develop solutions.

We are honest and outspoken
We speak openly, challenge norms, and surface difficult questions while listening carefully and working closely with our clients

We tailor solutions to your organization
When partnering up, we commit as part of your team and tailor projects to the complexities of your specific challenges.